jijiji blog

Christopher McHale

Jan 310 min read

Creativity

Your Creativity

How to be creative

Unleashing Authentic Creativity and Finding Flaws in Creativity, Edge, and Connection in an AI-Driven World

Christopher McHale

Jan 223 min read

Script Writing

Unleashing Authentic Creativity and Finding Flaws in Creativity, Edge, and Connection in an AI-Driven World

Engage your audience's emotions by shedding light on the struggles and triumphs associated with overcoming flaws.

VoiceOvers Beware of the One Mistake That Could Ruin Your Read

Christopher McHale

Jan 194 min read

Voiceover

VoiceOvers Beware of the One Mistake That Could Ruin Your Read

Critical Mistake Many Voiceover Artists Make Did you know that even the most seasoned voiceover artists are prone to an error that could...

Christopher McHale

Jan 23 min read

Music

The Lost Art of Jingles

They used to be powerful marketing tools. What can we learn from them? I love writing jingles. 40 second delights. They were the cotton...

Advantages of Building a new IP from the Soundtrack: A New Frontier in Storytelling

Christopher McHale

Dec 20, 20232 min read

Script Writing

Advantages of Building a new IP from the Soundtrack: A New Frontier in Storytelling

Creating a story from a soundtrack first is an innovative approach that offers numerous advantages in the development of IP.

Discover the Unbelievable Genius Behind World's Most Mesmerizing Ambient Sound Design

Christopher McHale

Dec 19, 20233 min read

Sound Design

Discover the Unbelievable Genius Behind World's Most Mesmerizing Ambient Sound Design

5 sound designers who will take over your brain. I can't take my ears off of it. It opens worlds inside my mind. It's an esoteric and...

Master the Art of Speed Reading in Voiceovers: 10 Essential Tips for Flawless, Fast Delivery

Christopher McHale

Dec 19, 20234 min read

Voiceover

Master the Art of Speed Reading in Voiceovers: 10 Essential Tips for Flawless, Fast Delivery

In the world of voiceover, particularly for tags, disclaimers, and pharmaceutical products, speed reading is a crucial skill.

Discover 7 Secret Techniques Voiceover Pros Use to Eliminate Annoying Popping Sounds!

Christopher McHale

Dec 14, 20235 min read

Voiceover

Discover 7 Secret Techniques Voiceover Pros Use to Eliminate Annoying Popping Sounds!

Voiceover artists often encounter a common challenge known as "popping their p's."

Christopher McHale

Dec 13, 20232 min read

Sound Design

Sound Design Secret Sauce

5 Secrets to Crafting Dimensional Audio The knife comes out. The hand emerging from the shadow. A caught breath. A fleshy slice. The...

Christopher McHale

Dec 10, 20232 min read

Creativity

Character is Everything

Creating Memorable Characters in Your Story: The Art of Character Labeling

The Pure Joy of the Blank Page: Celebrating the Human Touch in Writing

Christopher McHale

Nov 29, 20232 min read

Script Writing

The Pure Joy of the Blank Page: Celebrating the Human Touch in Writing

This is something AI cannot replicate—the sheer joy, the human spirit, the soulful rush of starting with a blank page.

The Perfect V/O Session: 10 Steps to Achieving Voiceover Nirvana

Christopher McHale

Nov 28, 20232 min read

Voiceover

The Perfect V/O Session: 10 Steps to Achieving Voiceover Nirvana

As someone who has directed thousands of voiceover sessions, I have refined a process that ensures excellence in every recording.

Expressing Gratitude: Giving Thanks to Our Subscribers and Wishing You a Happy Thanksgiving

Christopher McHale

Nov 21, 20232 min read

Creativity

Expressing Gratitude: Giving Thanks to Our Subscribers and Wishing You a Happy Thanksgiving

We're building a global network of the best of the best. Voices, composers, sound designers, mixers, writers, producers, executives.

The power of love over fear: Acknowledging the creative spark within everyone.

Patricia Neumann

Nov 20, 20232 min read

Wellness

The power of love over fear: Acknowledging the creative spark within everyone.

There are many paths but all of them are paved with our intentions. In each of these paths, love and fear are constant companions.

Harnessing AIDA for Compelling Voiceovers

Christopher McHale

Nov 20, 20232 min read

Voiceover

Harnessing AIDA for Compelling Voiceovers

Understanding and implementing AIDA not only captivates listeners but also elevates the impact of the read.

Insights from a Creative Director: Navigating Composer Creative Choices and Relationship

Christopher McHale

Nov 17, 20232 min read

Music

Insights from a Creative Director: Navigating Composer Creative Choices and Relationship

As a long time creative director, composer, copywriter, voice director, I've learned a few key things about working with creative talent and

Unleashing vs. Leashing Creativity: The Role of AI in the Artistic Process

Christopher McHale

Nov 16, 20232 min read

Creativity

Unleashing vs. Leashing Creativity: The Role of AI in the Artistic Process

The beauty of art lies in the journey as much as in the destination.

Unlocking Creativity: 5 Essential Keys for Artists' Journey

Patricia Neumann

Nov 13, 20234 min read

Creativity

Unlocking Creativity: 5 Essential Keys for Artists' Journey

Introduction The journey of an artist is a complex and multifaceted one, deeply intertwined with personal attributes and societal...

Christopher McHale

Nov 11, 20234 min read

Production

STRIKES SETTLED. LETS GO GO.

There significant changes afoot. The AI beast is out of the cage. Non-union work is on the increase.

Effective VoiceOver Direction: Maximizing Performance and Efficiency

Christopher McHale

Nov 7, 20232 min read

Production

Effective VoiceOver Direction: Maximizing Performance and Efficiency

5 tips for Voiceover Excellence VoiceOver direction plays a crucial role in bringing out the best in voice talent and ensuring the...